Electric Blanket Market Projected to Reach US$ 2.3 Billion by 2034, Growing at a CAGR of 6.5%

According to a recent Fact.MR report, the size of the global electric blankets market is expected to grow at a compound annual growth rate (CAGR) of 6.5%, from US$ 1.2 billion in 2024 to US$ 2.3 billion by the end of 2034.

Electric blankets are a popular option for people who wish to use them at home or while traveling since they are creative and useful solutions that provide warmth and comfort during frigid weather. These adaptable blankets provide a comfortable cocoon of warmth thanks to their heating components, which distribute heat evenly.

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Electric blankets, equipped with electrical heating components, offer cozy warmth during chilly seasons. Their popularity is on the rise, driven by their temperature regulation features and comfort benefits. Factors such as heightened consumer awareness, technological innovations, and the preference for energy-efficient and convenient heating options contribute to the expanding electric blankets market.

Key Companies Profiled:

• Shanghai Shenda Co. Ltd.
• Pendleton Woolen Mills
• Silentnight Group Ltd.
• Jarden Corporation
• Morphy Richards Ltd.
• Barker Textiles UAB
• Amritsar Swadeshi Textile Corporation Pvt. Ltd.
• Caiyang
• Slumberdown
• Hudson’s Bay Company
• Snugnights UK LLP
• Qingdao Qindao Electric Appliance Co., Ltd.
• Boll & Branch
• Shijiazhuang Mengjie Industry Co. Ltd.
• Beurer GmbH
• URBANARA GmbH
• Biddeford Blankets
• Tenacta Group S.P.A.
• Bokuk Electronics Co., Ltd.
• Perfect Fit Industries LLC

Driven by a heightened awareness of energy usage and environmental impact, manufacturers are crafting electric blankets with enhanced energy efficiency, utilizing cutting-edge heating technologies to minimize power consumption while ensuring optimal warmth. A notable trend in the electric blankets market is the integration of smart technology, offering features such as temperature control and compatibility with home automation systems.

In response to the growing focus on sustainability, there is a surging demand for electric blankets crafted from eco-friendly materials, including organic fabrics and biodegradable components. Particularly among the aging population, susceptible to cold-related health issues, electric blankets serve as a dependable and controlled heating solution.

Key Takeaways from Market Study

• The global electric blankets market is projected to reach US$ 2.2 billion by 2033.
• Worldwide sales of electric under blankets are forecasted to rise at a CAGR of 7% from 2023 to 2033.
• The United States and Canada are key markets for electric blanket suppliers due to their cold winters and high consumer preference for advanced bedding solutions.
• Electric blanket demand in China is estimated to rise at a CAGR of 9% through 2033.
• The German market for electric blankets is foreseen to increase at a CAGR of 4% during the next 10 years.

Furthermore, the increasing recognition of the importance of quality sleep and temperature regulation in fostering overall well-being presents a lucrative opportunity for electric blanket manufacturers to cater to health-conscious consumers.

The increasing popularity of electric blankets in the United States stems from a heightened appreciation for energy-efficient and cost-effective home heating options. With a focus on maintaining warmth during colder months while also managing energy costs, consumers are actively seeking practical solutions.

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Competitive Landscape:

In the electric blanket industry, major players are heavily investing in research and development endeavors to introduce cutting-edge blankets boasting advanced features. These advancements encompass integration of smart technology, customizable heat settings, enhanced safety features, and utilization of eco-friendly materials. Such innovations cater to consumers seeking the latest and most efficient solutions, consequently driving up sales.

In October 2023, Xiaomi debuted the Mijia Smart Electric Blanket 1.5m x 2m in China, priced at 449 Yuan. This blanket boasts a 400V ceramic core for efficient heating and rapid heat dispersion, particularly in the leg and foot regions due to denser pipework. Operating quietly at less than 25 decibels, it minimizes noise disruption. Notably, its design prioritizes safety, reducing the risk of electrical leakage even when in contact with water.

In September 2023, Zonli introduced its Battery Heated Blanket series, comprising two warming options: Z-Walk and Z-Walk Pro.In January 2023, Aldi unveiled a new “energy-saving” line, featuring an electric blanket and heated airer.In October 2020, Xiaomi showcased its latest innovation, the PMA smart electric blanket. Equipped with voice-activation technology, this state-of-the-art blanket enables users to effortlessly adjust its temperature to their desired comfort level.

Segmentation of Electric Blanket Market Research:

• By Product :
• Over Blankets
• Under Blankets
• Electric Pads
• By Price Range :
• Economy
• Mid-range
• Premium
• By Material :
• Wool
• Cotton
• Polyester
• Acrylic
• By Size :
• Single Size
• Full/Queen Size
• King Size
• By Sales Channel :
• Direct
• Indirect
• Hypermarkets/ Supermarkets
• Multi-brand Stores
• Specialty Stores
• Independent Small Stores
• Healthcare Stores
• Online Retailers
• By End Use :
• Residential
• Commercial
• By Region :
• North America
• Europe
• Latin America
• East Asia
• South Asia & Oceania
• Middle East & Africa

The incorporation of advanced features like programmable settings and safety upgrades such as automatic shut-off mechanisms is enhancing the appeal of electric blankets, particularly for individuals prioritizing safety. This trend is notably prominent among older demographics across the United States.