Are SEO Tools Becoming Too Expensive for Independent Founders?

I've noticed something while working with SEO tools: sometimes you don't need an entire $100+ monthly subscription just to research a few keywords or check competitor rankings.

If you're an indie founder, freelancer, or developer building an SEO workflow, paying for unused monthly credits can become frustrating.

That's one of the problems we wanted to address with SerpSpur.

We built an SEO research platform that offers:

• Keyword research with search volume, CPC, and keyword difficulty.

• Competitor keyword analysis and content gap discovery.

• Backlink intelligence, including referring domains and link competition.

• SERP analysis and search intent classification.

• Google rank tracking and keyword position monitoring.

• AI Overview detection and AI search visibility insights.

• A developer API for integrating keyword intelligence into your own applications.

• Flexible credit-based usage, with credits that don't expire.

Our aim is to make SEO research more accessible to independent businesses and smaller teams.

You can explore it here: https://serpspur.com

I'd genuinely like to know: what is the biggest frustration you have with existing SEO tools—pricing, data accuracy, keyword limitations, or API access?