Rapid Subscriber Growth: 12 Million in Under 20 Months

About Client: Our client is a prominent telecom service provider in Africa, offering comprehensive services like voice calls, SMS, data, and mobile money to a user base of 25 million across the continent. 

Objective: The client aims to develop a digital platform to cater to the digital needs of the new-age subscribers and achieve their market objectives. They intend to introduce unique offerings and pricing models for both prepaid and post-paid services in a competitive market like Kenya.

Csmart Implementation: Our team successfully implemented Csmart, a comprehensive digital services enablement platform. This platform offers a seamless customer experience with an easy-to-use self-care portal, mobile app, and CRM. It’s designed to meet the needs of today’s digital-savvy customers, providing them with a one-stop solution for all their service needs.

Optimized Inventory Management: Our GTM strategy has led to rapid subscriber growth. This is largely due to our optimized inventory management system, which ensures that our products are always available when our customers need them. This system, combined with our multi-level partner management approach, has been instrumental in our success.